Impact ofSocial Mediaon Learning Motivation

Abstract

The impact of social networking sites on learners’ intrinsic motivation and consequently their academic achievement in the ICT era cannot be overstated. The social media services present seemingly unlimited content sharing and communication opportunities as also they are perilous for students.Effects of usage patterns of social media on the learning motivation in the subject of computer education/ICT of Bachelor of Education students of Haryana state in India have been reported in this communication. 400 B.Ed. students registered with three state universities in different parts of Haryana have partaken in this study. The primary data were collected online through Google Form based questionnaires served through a random sampling technique. Differences in the impact based on social media access, place of social media access, and device of social media access have been studied. Primary data were collected using a standardised learning motivation scale. The findings and recommendations emanating from this study are meaningful for all the stakeholders in teaching-learning process, namely, educational administrators, instructors, students and scholars.